Twitter Rolls Out New Look Across Platforms
There’s been a make over of the look and feel of Twitter; your unique online news and social networking service where users post and interact with messages, “tweets”, restricted to 140 characters.
Twitter has now made its revamped look official with obvious “Intuitive icons” and “refined typography”. The new look unifies the Twitter brand on the web and mobile. This applies to twitter.com, Twitter for Ios, Twitter for Android, TweetDeck and Twitter lite.
A cursory look at the new, refined, smooth look, reveals a suite of icons that are lighter, with outlines specifically focused on new users. Icons like retweet and direct messages are now more rounded.
The latest changes are as a result of the feedback and ideas that emanated from Twitter users. The micro-blogging platform now dons a new side navigation menu and fewer tabs at the bottom of the platform to ensure smoother browsing experience.
According to Grace Kim, VP of Twitter User Research and Design “we told you exactly who we are (Twitter is what’s happening!) and refreshed our brand. Today, with lots of feedback and ideas from you, we’re refreshing our product too and making it feel lighter, faster, and easier to use. We listened closely and kept what you love. And for the things you didn’t, we took a new approach to fix and make better.”
The New Look of Twitter
Some of the changes Twitter is rolling out across twitter.com, Twitter for Ios, Twitter for Android, TweetDeck and Twitter Lite would be a reflection of the following according to Grace Kim are:
- Profile, additional accounts, settings, and privacy – all in one place! A new side navigation menu and fewer tabs at the bottom of our app = less clutter and easier browsing. You told us you loved this change on Android last year and we’re excited to now bring it to iOS.
- Links to articles and websites now open in Safari’s viewer in the Twitter app so you can easily access accounts on websites you’re already signed into.(iOS only)
- We’ve refined our typography to make it more consistent, and added bolder headlines to make it easier to focus on what’s happening. Also, rounded profile photos make it clearer to see what’s being said and who’s saying it.
- More intuitive icons make it easier to engage with Tweets – especially if you’re coming to Twitter for the first time. For example, people thought the reply icon, an arrow, meant delete or go back to a previous page. We switched to a speech bubble, a symbol most know and love. We also made the icons lighter for more seamless interaction.
- Tweets now update instantly with reply, Retweet, and like counts so you can see conversations as they’re happening – live. (Not available for twitter.com and Twitter Lite)
- Also, you’ll see additional accessibility choices such as increased color contrast and the option to always open supported links in Safari Reader view. (iOS only)